ATLANTA ESPORTS VENTURES

We partnered with AEV to launch and grow their short-form channels for their Call of Duty League team, Atlanta FaZe.

CLIENT
AEV

TEAMS
ATLANTA FAZE (Now known as Faze Vegas)

THE CHALLENGE

With a matured short-form landscape, a rapidly growing creator base and questionable fan attitude towards a once beloved game-title, we knew we were in for a real challenge. We had to effectively communicate Atlanta FaZe's powerful branding through to short-form content; so fans would undoubtedly know this is FaZe

THE SOLUTION

With extensive knowledge of the gaming market, we knew how to launch content across TikTok, Instagram Reels and YouTube Shorts. We would use ATL's Head Coach, James Crowder, as the voice of our content. We would ideate, script and edit 3 60s+ short-form videos a week.